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Soothing Hands Is a Professional Massage Parlor

Question 80

Multiple Choice

Soothing Hands is a professional massage parlor. When its employees set up massage chairs in the lobbies of convention hotels and give free 10-minute stress-reduction massages, it is an example of:


A) place-based media.
B) mass communication.
C) a sales promotion.
D) public relation.
E) aggregate marketing.

Correct Answer:

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