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K-Block Cooking Charts Are Poster-Sized Recipes Designed to Encourage Children

Question 16

Multiple Choice

K-Block cooking charts are poster-sized recipes designed to encourage children to cook. The pricing objective for the manufacturer of K-Block cooking charts is "to sell 500 more packages of cooking charts than it sold last year." This objective is an example of a _____ pricing goal.


A) profit-oriented
B) sales-oriented
C) customer-oriented
D) status quo-oriented
E) production-oriented

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