Selection of Most Appropriate Cost-Effective Medium in Advertisement Is

Q1: The process of purchasing space in a

Q3: Marketing and selling are _.<br>A)Same.<br>B)Different.<br>C)Almost same<br>D)Fully varies.

Q4: The middlemen who do not take any

Q5: Which among the following is a Pull

Q6: Copy testing is also known as<br>A)Pre Testing<br>B)Copy

Q7: Consumer promotion, trade promotion and _ are

Q8: _is not a part of the external

Q9: It is popularly known as free form

Q10: _ media can give 24 hour exposure

Q11: Promotion mix includes Sales Promotion, Personal Selling,