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Sometimes Rather Than Using a Coding Sheet, Researchers Will Instead

Question 54

Multiple Choice

Sometimes rather than using a coding sheet, researchers will instead upload the objects into a software package and code in the software program. What type of content analysis uses this technique?


A) quantitative content analysis
B) qualitative content analysis
C) both quantitative and qualitative content analyses
D) either quantitative or qualitative, but at the cost of lowering the validity of the research

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