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A Potential Weakness of Focus Group Research Is the Effect

Question 13

Multiple Choice

A potential weakness of focus group research is the effect of group think. An example of this is ______.


A) the researcher's bias influences the flow of group discussion
B) participants spend so much time together that they start to think and act similarly
C) participants voice the opinions of the group as their own
D) participants polarize into two factions with opposite opinions

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