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    Exam 7: Jamming Media and Popular Culture: Analyzing Messages About Diverse Cultures
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    A Negotiated Reading Is One Where the Reader or Viewer
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A Negotiated Reading Is One Where the Reader or Viewer

Question 19

Question 19

True/False

A negotiated reading is one where the reader or viewer generally shares the codes and preferred meanings of the texts, but may also resist and modify the encoded meaning based on her or his positionality, interests, and experiences resulting in a contradictory reading of the text.

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