Payne and Bettman Et Al

Payne and Bettman et al., (1988) used a computer to simulate normative and non-normative decision processes under conditions of time pressure. Their research findings show that

A) That normative strategies arrive at decisions faster
B) On average normative strategies produced better decision outcomes
C) The non-normative strategies resulted in decision that were comparable or better than those produced by normative strategies
D) That non-normative strategies were slow to arrive at decisions

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