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A Researcher Must Administer a Questionnaire About Pet Care to a Population

Question 15

Multiple Choice

A researcher must administer a questionnaire about pet care to a population of pet owners and non-pet owners. The questionnaire first asks, 'Do you own a pet: Yes or No.' He then includes directions in boldface type that say 'If you answered NO to Question 1, please skip Question 2 and continue to Question 3.' What kind of question is the researcher employing?


A) Open-ended response
B) Filter question
C) Rating scale
D) Leading question

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