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Dr Forster Created a New Questionnaire to Measure Customers' Satisfaction

Question 63

Multiple Choice

Dr Forster created a new questionnaire to measure customers' satisfaction towards a brand-new technological product. He is running some further analyses to make sure that his questionnaire is truly measuring what is intended. What is Dr Forster assessing?


A) Construct validity
B) Criterion validity
C) Internal validity
D) Ecological validity

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