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As Per Day and Wensley (1988) There Are Only Two

Question 17

Multiple Choice

As per Day and Wensley (1988) there are only two sources of competitive advantage for a firm - it either has _____ or ______ or both.


A) value, costs
B) superior skills, money
C) superior skills, superior resources
D) None of the options given are correct.

Correct Answer:

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