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    Business Communication Today Study Set 2
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    Exam 10: Writing Persuasive Messages
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    An Advertisement Stating That a New Resort Offers "Freedom and Comfort
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An Advertisement Stating That a New Resort Offers "Freedom and Comfort

Question 94

Question 94

Multiple Choice

An advertisement stating that a new resort offers "freedom and comfort along with $20 savings per month" is using


A) an analogy.
B) an inductive appeal.
C) an emotional appeal.
D) both logical and emotional appeals.

Correct Answer:

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