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Zeta Inc, a Multinational Retail Corporation, Uses a Device That Notifies

Question 44

Multiple Choice

Zeta Inc., a multinational retail corporation, uses a device that notifies the respective store managers whenever a customer is near their store. It also helps them to map customer foot traffic data. This is an example of _____.


A) cloud computing
B) a beacon
C) shopper marketing
D) click-and-connect

Correct Answer:

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