Multiple Choice
The management of Irving Inc., an apparel company based in Letonia, decides to expand the company's operations to several other countries. Given this information, which of the following strategies can be adopted by the management to succeed in the foreign environment?
A) It can sell the same clothes it sells in its home country in the other countries.
B) It can modify its Web site according to the foreign countries' cultures.
C) It can limit personal selling to buyers in the foreign countries.
D) It can solely rely on free translation software to translate slogans and instructions.
Correct Answer:

Verified
Correct Answer:
Verified
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