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Magnira Inc

Question 92

Multiple Choice

Magnira Inc. plans to implement a market penetration strategy to increase its market share. According to Ansoff's strategic opportunity matrix, which of the following scenarios is most likely to happen?


A) Magnira Inc.will try to attract new customers to its products.
B) Magnira Inc.will try to increase its market share among existing customers.
C) Magnira Inc. will create new products for its existing customers.
D) Magnira Inc. will move away from its core capabilities and diversify its business.

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