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A Company Can Enter a Foreign Market Through ________,Which Is

Question 21

Multiple Choice

A company can enter a foreign market through ________,which is a complete form of licensing in which the company offers a complete brand concept and operating system.In return,the ________invests in and pays certain fees to the company.


A) contract manufactures; licensor
B) contract management; firm
C) management contracts; firm
D) joint venture; firm
E) franchising; franchisee

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