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    Exam 18: Managing Mass Communications:
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    Marketers Are Using Creative and Unexpected Ad Placements to Grab
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Marketers Are Using Creative and Unexpected Ad Placements to Grab

Question 95

Question 95

Multiple Choice

Marketers are using creative and unexpected ad placements to grab consumers' attentions in ________ advertising.


A) market-specific
B) customer-specific
C) space
D) nontraditional
E) place

Correct Answer:

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