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    Exam 3: Consumer Learning Starts Here: Perception
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    The Term Marketers Use to Describe the Idea That Consumers
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The Term Marketers Use to Describe the Idea That Consumers

Question 62

Question 62

Multiple Choice

The term marketers use to describe the idea that consumers are often bombarded with too much information in their daily lives is _____.


A) clutter
B) noise
C) distraction
D) sensation
E) assimilation

Correct Answer:

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