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Which Location-Based Advertising Method Incorporates Audience Behaviors and Characteristics to Reach

Question 168

Multiple Choice

Which location-based advertising method incorporates audience behaviors and characteristics to reach individuals on their mobile devices with the exact brand and nature of the ad determined by the person's location?


A) Audience targeting
B) Geo-aware advertising
C) Geo-fencing
D) Geo-targeting by DMA

Correct Answer:

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