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    PROMO
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    Exam 2: The Promotion Industry
  5. Question
    While Playing Golf, Tom Sees a Billboard on the Adjoining
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While Playing Golf, Tom Sees a Billboard on the Adjoining

Question 6

Question 6

True/False

While playing golf, Tom sees a billboard on the adjoining highway for McDonald's. This is an example of interactive advertising because Tom responds by having lunch at the Golden Arches.

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