Multiple Choice
When you use the AIDA persuasive approach, your first task is to gain the reader's attention (A) . Which of the following represents your second step, or "I" tasks, of AIDA?
A) Describe the benefits a product or service offers and make rational or emotional appeals.
B) Include details of your company's reliability and reputation.
C) Grow more excited about your product and yourself as a salesperson.
D) Identify a proverb or famous quotation.
Correct Answer:
Verified
Correct Answer:
Verified
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