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When a Business Engages in E-Commerce,the Manufacturer May Be Able

Question 57

Multiple Choice

When a business engages in e-commerce,the manufacturer may be able to offer a lower price and still make a profit,which may cause price conflicts with its traditional channel members.The ability of the manufacturer to offer a lower price and still make a profit is largely attributed to ________.


A) emergence
B) price elasticity
C) disintermediation
D) channel conflict

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