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    Exam 13: Public Relations and Sponsorship Programs
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Based on U

Question 107

Question 107

Multiple Choice

Based on U.S.consumer segmentation of consumer attitudes toward green marketing,the group that is uneducated about environmental issues and cynical about their ability to effect change is called:


A) true-blue greens
B) greenback greens
C) sprouts
D) grousers

Correct Answer:

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