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In Terms of Generation Segmentation,which Group Allocates a Large Portion

Question 130

Multiple Choice

In terms of generation segmentation,which group allocates a large portion of family income to upgrading homes,ensuring education and independence of their children,buying luxury items,and taking exotic vacations? Insurance and investments are also important to this generation group.


A) Generation Y
B) Generation X
C) Younger boomers
D) Older boomers

Correct Answer:

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