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Didi Carefully Considers Price,sound Quality,and the Size a New Stereo

Question 2

Multiple Choice

Didi carefully considers price,sound quality,and the size a new stereo system.The sound quality is the most important factor,followed by the price.The evaluation model being used by Didi is:


A) cognitive mapping
B) evoked set
C) multiattribute
D) affect referral

Correct Answer:

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