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  2. Topic
    Culinary, Hospitality, Travel & Tourism
  3. Study Set
    Marketing for Tourism Hospitality and Events A Global and Digital Approach
  4. Exam
    Exam 11: Marketing Research
  5. Question
    Gathering Data from 277 Regular Restaurant Customers, Alonso and O'Neill
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Gathering Data from 277 Regular Restaurant Customers, Alonso and O'Neill

Question 3

Question 3

Multiple Choice

Gathering data from 277 regular restaurant customers, Alonso and O'Neill (2010) explored images of open restaurant kitchens. They found that customers thought they were:


A) fun
B) entertaining
C) trustworthy
D) all of the above

Correct Answer:

verifed

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