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A Large Manufacturing Company Offers a Forty Percent Discount on All

Question 87

Multiple Choice

A large manufacturing company offers a forty percent discount on all its products for a short period of time. As a result, the retailers order and stock more products than needed in order to cash in on the opportunity. This situation refers to the ________.


A) just-in-time effect
B) roll up process
C) Doppler effect
D) bullwhip effect

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