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A Firm Can Successfully Introduce Four Versions of Its Products

Question 22

Multiple Choice

A firm can successfully introduce four versions of its products into a foreign country or a firm may select one of these for inclusion. These versions include:


A) customer version, country version, and retailer version.
B) customer version, regional version, and city version.
C) regional version, country version, city version, and retailer version.
D) regional version, country version, city version, and market versions.
E) customer version, regional version, city version, and retailer version.

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