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A Consumer Products Firm with a Functional Structure Is Expanding

Question 64

Multiple Choice

A consumer products firm with a functional structure is expanding from a single product line into several diverse product groups, with most sales within the one country. What form of departmentalization should it eventually adopt to manage the new conditions most effectively?


A) Matrix structure
B) Network structure
C) Geographic divisional structure
D) Keep the functional structure
E) Product divisional structure

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