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Robert Cialdini of Arizona State University Lists Six Cues That

Question 14

Multiple Choice

Robert Cialdini of Arizona State University lists six cues that trigger a programmed response and allow people hearing a persuasive appeal to fly the peripheral route on automatic pilot. A statement such as "You owe me" relates to the peripheral route because it represents:


A) consistency.
B) social proof.
C) reciprocation.
D) both "social proof" and "reciprocation."

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