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    A First Look at Communication Theory
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    Exam 28: Uses and Gratifications
  5. Question
    Katz Suggests That ________ Must Be Uncovered to Understand People's
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Katz Suggests That ________ Must Be Uncovered to Understand People's

Question 6

Question 6

Multiple Choice

Katz suggests that ________ must be uncovered to understand people's media choices.


A) needs versus wants
B) the source of our needs
C) the structure and hierarchies of motivations
D) underlying needs

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