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    Pharmaceuticals Is an Industry with High R&D Costs and Relatively
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Pharmaceuticals Is an Industry with High R&D Costs and Relatively

Question 38

Question 38

Multiple Choice

Pharmaceuticals is an industry with high R&D costs and relatively similar consumer needs worldwide.Which strategy might be appropriate for a Greek pharmaceutical firm?


A) Dodger
B) Defender
C) Extender
D) All of the above

Correct Answer:

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