Multiple Choice
In marketing Pampers disposable diapers,Procter & Gamble developed different versions of a TV ad to account for variations in language and accent in different regions of the German-speaking world.This is an example of marketers appealing to
A) consumption patterns, as affected by the region of a country.
B) disposal patterns, as affected by income level.
C) attention to acquisition, as affected by distribution.
D) communication patterns, as affected by the region of a country.
E) ethnicity to impact motivation to process information.
Correct Answer:
Verified
Correct Answer:
Verified
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