Multiple Choice
For international businesses to achieve horizontal differentiation, _____.
A) a hierarchy of authority must be created that clarifies the responsibilities of both domestic and foreign managers
B) the global structure must allow decisions to be made in the most appropriate area of the organization
C) controls must be in place that reflect the strategies and goals of the parent firm
D) foreign and domestic operations should be grouped in such a way that a company effectively serves the needs of all customers
Correct Answer:
Verified
Correct Answer:
Verified
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