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Psychologists Who Study Persuasion Use the Term Yielding to Refer

Question 73

Multiple Choice

Psychologists who study persuasion use the term yielding to refer to whether a person ____.


A) is the intended audience for a given message
B) is physically able to absorb a given message (whether the person is within hearing or viewing distance)
C) "gets" a given message (whether the person pays attention and understands it)
D) ultimately accepts, or agrees with, a given message

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