Multiple Choice
An important characteristic of the "millennium generation" that retailers need to remember is:
A) they have an annual spending power of nearly $500 billion.
B) they were born between 1965 and 1977 and thus are called the "Children of the '80s."
C) they number less than 50 million.
D) they tend to be more traditional and have a conservative lifestyle.
E) they are a relatively homogeneous group.
Correct Answer:
Verified
Correct Answer:
Verified
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