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  3. Study Set
    Consumer Behaviour Study Set 4
  4. Exam
    Exam 2: Perception
  5. Question
    When Consumers No Longer Pay Attention to an Ad That
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When Consumers No Longer Pay Attention to an Ad That

Question 47

Question 47

True/False

When consumers no longer pay attention to an ad that has become too familiar, the condition is called perceptual apathy.

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