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Case Based Critical Thinking

Question 15

Multiple Choice

Case Based Critical Thinking
Mark's design team has taken on a number of projects that involve display text and gradients.Mark considers typography to be a fine art, and he thinks that gradients are often a very effective component of good Illustrator design, so he is excited to take this opportunity to put his team through typography and gradient boot camp.
-One project that the team is working on involves display type that will appear very large on a billboard.Mark tells the team that, of all the ways to modify text in Illustrator, ____ is the most essential for perfecting large display type.


A) horizontal/vertical scaling
B) baseline shift
C) tracking
D) kerning

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