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    Business
  3. Study Set
    Contemporary Marketing Study Set 4
  4. Exam
    Exam 15: Personal Selling and Sales Promotion
  5. Question
    Which Example Would Likely Have Personal Selling as the Dominant
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Which Example Would Likely Have Personal Selling as the Dominant

Question 166

Question 166

Multiple Choice

Which example would likely have personal selling as the dominant promotional element?


A) toothpaste to consumers
B) beer to a foreign populations
C) truck tires to General Motors
D) convenience goods in general

Correct Answer:

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