Multiple Choice
Molly's Sweets makes a specialty line of after-dinner mints that they promote to brides and grooms for use as party favors to put next to each guest's place setting at the reception. Which type of segmentation does this represent?
A) geodemographic
B) loyalty
C) psychographic
D) lifestyles
E) occasion
Correct Answer:
Verified
Correct Answer:
Verified
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