A Business Plan Is Important as It Forces the Founding

A business plan is important as it forces the founding team to systematically think through every aspect of their new venture, and it ________.

A) is a budget
B) is a public relations document that can be used to promote the firm
C) is a contract that is signed by the founders of the firm
D) is a financial analysis
E) communicates the merits of a new venture to outsiders, such as investors and bankers

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