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Bloomsbury Academic Press Hosted a Competition Called Remix the Remixer

Question 61

Multiple Choice

Bloomsbury Academic Press hosted a competition called Remix the Remixer in 2008 to celebrate the release of Lawrence Lessig's book. Contest entrants were asked to find a video, interview, or written work of Lessig's, mash it up with another piece of Lessig's work, and create something new such as a video, photo, or text. What is this sort of artistic activity called?


A) a two-step flow model
B) textual poaching
C) magic bullets
D) uses and gratifications

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