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Determiniing Decision Makers' Information Needs,acquiring the Needed Information,and Distributing That

Question 97

Multiple Choice

Determiniing decision makers' information needs,acquiring the needed information,and distributing that information to the decision makers in a form,and at a time when they can use it for decision-making describes:


A) The role of internal reporting systems.
B) The role of marketing information systems.
C) The role of market research systems.
D) The role of market intelligence systems.

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