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Introducing a New Product or Service Involves Substantial Risk, and Upwards

Question 29

Multiple Choice

Introducing a new product or service involves substantial risk, and upwards of ___________ innovations fail, depending on industry.

A) 20 - 50%
B) 40 - 70%
C) 50 - 90%
D) 60 - 90%
E) 70 - 90%

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