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    Marketing Study Set 17
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    Exam 19: Pulling It All Together: the Strategic Marketing Process
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    Having an Exclusive Contract with a Supplier or Customer, or Having
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Having an Exclusive Contract with a Supplier or Customer, or Having

Question 146

Question 146

Multiple Choice

Having an exclusive contract with a supplier or customer, or having patented useful technology are considered a(n) :


A) sustainable dominance
B) competitive advantage
C) synergistic edge
D) distinctive parity

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