A skincare manufacturer is planning a magazine advertising campaign and wants to identify the best possible women's magazine for this task. Some preliminary background on the top selling Australian magazines, their readership and advertising rates has been prepared and is summarised in the figure

Figure Ad rates and readership figures for selected women's magazines

\begin{array} { | l | l | l | } \hline \text { Magazine Title } & \begin{array} { l } \text { Advertising Rate } \\\text { (Full page, four colour) }\end{array} & \begin{array} { l } \text { Readers } \\\text { hip } \\\text { (Number } \\\text { of } \\\text { people) }\end{array} \\\hline \text { Harper's Bazaar } & \$ 10,500 & 213,000 \\\hline \text { Cleo } & \$ 16,180 & 378,000 \\\hline \text { Cosmopolitan } & \$ 18,950 & 529,000 \\\hline \text { Marie Claire } & \$ 20,600 & 420,000 \\\hline \text { Vogue Australia } & \$ 12,500 & 356,000 \\\hline\end{array}

-Which of the five magazine titles has the lowest reach?
A) Cosmopolitan
B) Vogue Australia
C) Cleo
D) Harper's Bazaar
E) Marie Claire

Michelin Tyres Has Commercials Featuring Diaper- Clad Babies Sitting in Michelin

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