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When Shopping for Cake- Mixes, Milly Knows That Her Family

Question 57

Multiple Choice

When shopping for cake- mixes, Milly knows that her family will be just as satisfied whether she buys Betty Crocker brand, Cadbury, or General Foods. Milly is probably engaging in _ ____ behaviour.


A) dissonance- reducing buyer
B) complex buying
C) variety seeking buyer
D) habitual buyer
E) need satisficing

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