City Planners Decide to Institute a Program Whereby They Will

City planners decide to institute a program whereby they will occasionally reward random bus riders with $100 gift certificates to the local grocery store.They are attempting to decrease pollution from individual cars by

A) intermittently reinforcing desirable alternative modes of transportation.
B) continuously reinforcing pro-environmental attitudes.
C) moving negative consequences into the present.
D) immediately punishing undesirable behavior.

Correct Answer:

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