Describe Merchandising

Q16: Implementing a program of public relations requires:<br>A)

Q17: The purpose of merchandising is twofold: to

Q18: What questions must the operator answer in

Q19: Press conferences should be held when:<br>A) something

Q20: Discuss patronage awards.

Q22: Discuss the advantages of word- of- mouth

Q23: Effective merchandising can come from _ and

Q24: Advertising campaigns can be either national or

Q25: Public relations consists of the use of

Q26: Promotion seeks to:<br>A) remind.<br>B) inform.<br>C) persuade.<br>D) all