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Organizing a Selling Organization Includes Answering All of These Questions

Question 208

Multiple Choice

Organizing a selling organization includes answering all of these questions except which?


A) Should the firm use independent agents such as manufacturer's representatives?
B) How many company salespeople should be employed?
C) Should the salespeople be organized according to geography, customer type, or offering?
D) Should the firm use its own salesforce?
E) How should the salesforce be compensated?

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