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In the Customer Relationship Management (CRM)cycle,which Step Should Be Carried

Question 36

Multiple Choice

In the customer relationship management (CRM) cycle,which step should be carried out once customer data is analyzed and transformed into usable information?


A) The unprofitable customers must be identified.
B) The information must be leveraged.
C) The relevant customer data must be captured.
D) The customer data must be stored and integrated.

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